The hands-on workshop aims at engaging with audience through the tenets, practices and tools available to develop a genuine customer centricity, while being focused at significant business/ customer outcomes.
Systematic approach to problem discovery and definition
Methods of ideation that work across contexts
Logical ways of short listing the most promising opportunities
Mechanisms for validating concepts through prototyping, storyboarding and other practical techniques
Approaches to covert a promising idea into a compelling business